Promotional Gifts for a Recruitment Fair

Promotional Gifts for a Recruitment Fair

Background:

G4S were attending a recruitment fair, and wanted to provide a small gift for the people who attended the G4S stand.

Objective:

  • To create an “eye catching” giveaway that would attract people to their stand and bring people to it.
  • To produce a product that would appeal to the “Target Market”, but that would also be appropriate for the event.

Execution:

Spiritas provided a range of ideas from which G4S selected the lollipop.

The lollipops were:

  • Branded – the G4S logo printed on the label
  • Produced in 2 flavours and colours.

 

0

After working within the hospitality sector in various management roles, Laurence completed his degree in Business Marketing and Management at the University of Kent. Laurence has gone on to develop a successful career in Marketing. Google+

Share This Post